Director 11 and Atlético Nacional de Medellín (Colombia) have recently reached a collaboration agreement, through which the Spanish technology startup becomes the official management software provider of one of the most popular and well-known soccer clubs not only in Colombia, but in all of South America.
Atlético Nacional is the most successful team in Colombian soccer with 29 official titles between national and international championships. At the national level it is the club with the most championships won in the Primera A, with 16. At the international level it has won 7 titles and is one of the only two Colombian teams to be crowned champion of the Copa Libertadores (on 2 occasions).
Thanks to this agreement,Director 11 takes an important step in its expansion throughout the South American continent, where we already collaborate with several of the most important soccer clubs.
Sergio Casalins, CEO of Director11 explains: “2020, despite being a very tough year, has become the year of digitalization in soccer. Clubs have realized the importance of using technology in their own day-to-day management in all areas. While one of the keys in this era is digitization in terms of fan relations, its application for the internal monitoring of the club itself has also become very important”.
One of the differentiating features of Director 11 is the ability to adapt to the philosophy and needs of each of the clubs with which it works.
In Colombia, soccer teams are required to officially share information regarding the health status of players. For this reason, Director11’s technical team is working hard to adapt the tool to comply with current regulations, and in turn facilitate this task for club managers.
Without any doubt, this ability to adapt has been one of the differentiating elements that have made it possible to reach the agreement between Director11 and Atlético Nacional de Medellín, to carry out the digitization process of the club. An important milestone in the history of this great Colombian soccer club.
For Director 11, the American continent is a market in full development, where clubs are evolving and professionalizing by leaps and bounds.
The pandemic has accelerated the digitalization processes in professional soccer. The need to optimize and manage the different areas of soccer clubs, while allowing remote work, has led to an increased interest in recent months in finding solutions that enable this.
Professional soccer teams have realized the importance of the management part in the growth of the club: the monitoring of players guidelines, the management of diets, health monitoring, etc.
At Director 11 we are delighted to be able to help all soccer clubs that want to digitalize their processes and implement an effective management software, which will help them to continue growing and achieving success.